Where was the band from?

Sheffield

They released the _______-_______ debut album by a band in UK Chart History

Fasted-Selling

What was interesting about their marketing technique?

Their earlier demo sessions were burnt onto CD and distributed free to bands at gigs

What did fans do with the Demo CDs to spread the word?

Uploaded them to file-sharing sites and early social media like MySpace

What was their first record label that they made?

‘Big Band’ record label

What band is the Arctic Monkeys very similar to?

The Beatles

What does Alex Turner start the music video off with saying?

“Don’t believe the hype”

What classic music TV show is the live studio recording mise-en-scene referencing?

‘The Old Grey Whistle Test’

Why was the video recorded live?

To add authenticity

Why were the clothes the chose casual?

To reinforce the ‘realness’ of the band

What was the video shot on and why

Three Ikegami 3-tube colour television cameras from the 1980s

To give it a more aged effect